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- How the biggest companies today used intellectual property as startups.
- Why the majority of company acquisitions today are for intangible assets like intellectual property.
- How smart startups save time and money on developing new products and services by licensing in intellectual property (Universities and research labs are full of completed products and technologies startups can quickly license – Google came from Stanford; microchip came from NASA; Gatorade came from the University of Florida).
- How startups undervalue their IP and how they can use it to attract investors and raise capital.
- The most valuable asset of companies today is their IP and how startups can design an IP strategy into their business to achieve higher success and valuations.
- Proof that everything in your business is intellectual property.
- How startups with intellectual property grow faster, have a higher success rate and achieve higher valuations than startups without it.
- The right questions that give you the certainty to know what situations make licensing intellectual property the right move for you.
- The “Startup Success Formula” you can use to add massive value to your startup, stand out with unique offerings and keep you ahead of your competition.