4 Ways Licensing Creates Money-Making Opportunities

Licensing converts IP into money-making opportunities.  Look around, and you’ll find just about every product, service and technology today is created from somebody’s intellectual property.  And in many cases, licensing is the strategy used to get it into the market.  But that’s just the tip of the iceberg when it comes to licensing.  Here’s four of the top ways licensing creates money making opportunities. 

Licensing: The Business Value Multiplier

According to a Pricewaterhouse Coopers Technology Barometer Survey, small businesses that licensed out intellectual property received an average income stream equal to 26.2% of their total revenues. This revenue goes …